Our Ethos

Our Vision

To be a trusted and respected representative of everything our ancient civilization stands for

Rules of engagement 

Equality: All stakeholders in a particular category must be treated equally. There can be no discrimination based on religion, politics, gender, caste or origin.

Neutrality: We believe that everyone who bears the same responsibilities must be rewarded equally. This elevates our engagement beyond negotiations and favors. When everyone is aware of this, it negates any thought of favoritism and bias, building the foundation of mutual trust and respect.

Success Squared: We believe that we succeed when our stakeholders succeed. We are beholden to do all that is ethically and logically possible to support their success. We strive to provide an ecosystem for them to prosper and support their growth to the best of our ability. This not only includes our partners, but also our service providers and vendors. 

Coherence: All our internal policies and external strategies must be coherent and free of contradictions. This is a daunting task since there are, very often, circumstances where the interest of one stakeholder is opposed to that of another. Irrespective of this challenge, we strive to ensure that there is coherence & consistency in the manner stakeholders are treated across the various aspects of our relationship.